Truston Announces Availability of Identity Theft Service

Truston Announces Availability of Identity Theft Prevention & Recovery Service

MyTruston Provides Peace of Mind for Victims and Potential Victims of ID Theft

SANTA BARBARA, Calif. (BUSINESSWIRE) – February 26, 2007 – Truston today announced the availability of myTruston(tm), an online, interactive set of identity theft protection tools designed to help victims and aid in preventing and recovering from ID theft.  The MyTruston service not only helps individuals discover identity theft, but assists victims in recovering from fraud when they find problems-all without requiring the disclosure of sensitive personal data.

Truston provides the only Web-based ID theft recovery service that does not put the victim at future risk by requiring the disclosure of personally identifiable data such as credit card or social security numbers.  An email address is the only information required to access and use the service.  Through the use of MyTruston's free credit inspecting services and its premium, fee-based ID theft recovery services, victims and potential victims are able to safeguard their good name.

"As a victim of identity theft I have experienced the complicated, time-intensive process of recovering from ID theft first-hand," said Tom Fragala, CEO of Truston.  "Most people, like me, spend dozens of hours recovering from theft.  With the help of MyTruston, knowing what resources are available and how to access them dramatically reduces the recovery time, financial cost, and emotional impact associated with ID theft."

ID Theft Reconnaissance

MyTruston's credit inspecting services guide members through the step-by-step procedures required to request their own credit report.  Throughout this simple, self-guided process, MyTruston provides updates of when individuals should receive their free credit reports as well as details about when to follow up on credit files and other important correspondences.  Once credit reports are obtained, members receive detailed instructions and information on how to better understand them. 

MyTruston is the only free credit inspecting service available today.  In an effort to continually monitor for ID theft, MyTruston helps members obtain free credit reports every four months, instead of charging the annual fee of $130 requested by most credit monitoring services.

Recovering From Fraud

MyTruston's identity theft recovery service offers the appropriate tools and resources for significantly reducing the time spent recovering from identity theft, making the recovery a seamless and easy process.  This service is scalable and provides comprehensive recovery for phone, utility, social security, credit card, and ATM/debit card fraud. 

MyTruston maintains a vast store of the most relevant intellectual property for ID theft recovery and tailors the recovery process to meet each individual's needs.  With customized instructions, victims know what actions to take immediately and they are guided through each additional step along the way.  This service manages the recovery process from a central location by handling a range of details including scheduling tasks, sending email reminders, and providing follow-up documents for download. 

"Knowing what to do and where to turn in the event of a crisis is critical," said Mike Arata, Certified Fraud Examiner (ACFE) and CEO of MAJR Security Consulting.  "MyTruston eliminates the burden of going through the recovery process alone.  You can't put a price tag on this kind of peace of mind."

Pricing & Availability

MyTruston's credit inspecting services and ID theft recovery services are available immediately at http://www.mytruston.com.  Credit inspecting services are free.  Identity theft recovery services are available now for a ($10 per month) subscription. 

About Truston

Truston is dedicated to helping people deal with identity theft without putting personal information at risk.  The company's flagship product, MyTruston, offers a free online identity theft prevention service including credit inspecting which helps consumers keep an eye on their credit reports.  In addition, Truston offers the only complete online ID theft recovery solution for safeguarding your good name.  For more information, visit http://www.mytruston.com.

Contact Information

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